by Michael Wharley
An exhilaratingly creative campaign for the 2024 Brit Awards, shot with Craft McCann & Mastercard, featuring fantastically talented design & music students at The Brit School.
Working with McCann and their client Mastercard, Michael Wharley shot three dramatic worlds featuring Brit School Students for the Brit Awards 2024 ad campaign.
“Back in December, I was lucky enough – working alongside my friends Lily & co at LXL Creative – to win the job of shooting the 2024 Brit Awards ad campaign with agency Craft McCann, for their client Mastercard.”
Music, design & technology students responded to a brief in their medium: a song, a dress, a jumper, a drawing, an animation or a makeup concept and Michael and team worked to create worlds for their visions to inhabit.
Michael’s article perfectly outlines the process undertaken and highlights the many people involved in this campaign.
You can read more and see the final campaign here: https://michaelwharley.com/mastercard-brit-awards-2024-brit-school/
© Michael Wharley
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